Lotus wants to sell 100,000 cars annually by 2028

Although Lotus has been a sports car manufacturer all his life, the era of electrification has pushed his ambitions to expand.

Lotus, which is awaiting the presentation of a fully electric Eletre SUV and full of Geely cash, wants to sell 100,000 cars a year by 2028. Given that Toyota and Volkswagen each like it, it may not seem like much. 10 million units are sold annually, 100,000 – a monumental figure for Lotus.

In fact, the British carmaker was able to produce only 1,710 cars last year. Not only that, it took Lotus 70 years since its inception in 1948 to launch the 100,000th red Evora, which left the production line in August 2018. That’s an average of just over 1,400 vehicles a year for 70 years.

Read more: Fully electric 2024 Lotus Eletre – Cayenne SUV with 600+ HP.

Speaking to an Australian publication Driving Matt Windle, managing director of the company’s production plans, said many electric cars will provide growth.

“Globally, the 2023 Lotus Eletre SUV (above) will start all over, but it will not reach Australia until 2024,” he said. “Then we have a four-door Panamera warrior [Type 134] coming soon, other [Type 135 medium] By 2025, SUVs, then our special and fun sports car [Type 136] In 2026 ».

Lotus Eletre starts at around $ 100,000 and is expected to be made only in China. It acts as a fully electric alternative to the Porsche Cayenne and is marketed with a battery of more than 100 kWh and travels approximately 373 miles (600 km). It also supports 350 kW charging. The initial level model is 592 hp. is good for and should reach a top speed of 160 mph (257 km / h) in less than 3 seconds at a speed of 62 mph (100 km / h).

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